hristmas this year seems to be dull. The anticipation and zeal every year towards Christmas have been lost. In a typical Ghanaian setting, we would have been shopping for Christmas by now and shops would have been out of stock prior to the festive season but that’s not the case this year.
In Ghana, Christmas means spending time with family and loved ones. Families take advantage of this opportunity to organise gatherings to bring together members of the extended and nuclear. With the prevailing economic hardship in the country, will Christmas go back to how it used to be or do we have to get used to the new trend?
There’s a dull approach towards this year’s Christmas because of the devastating economic hardship Ghanaians are currently facing. Ghana’s annual inflation rate is known to accelerate from 33.9% in August 2022 to 37.2% in September and to 40.4% in October.
This is due to the depreciation of the cedi against the dollar which has resulted in a hike in the prices of goods and services. Prices of foodstuffs like rice, cooking oil, meat, fish and many more normally used in this festive season are constantly on the rise, eventually increasing the cost of living of Ghanaians.
Ghanaians are frustrated and susceptible to staying indoors during this festive period because they don’t have the financial means to take their families out and celebrate this festive season like they usually do.